Amazon rejects or buries listings with the wrong image size, background, or format. Here's exactly what Amazon requires for main and secondary product images, and the recommended sizes that actually perform well in search and on mobile.
| Minimum size | 1000 × 1000px (required to enable zoom) |
| Recommended size | 2000 × 2000px or larger, on the longest side |
| Maximum size | 10,000px on the longest side |
| File size limit | 10MB per image |
| Format | JPEG (preferred), TIFF, GIF, or PNG |
| Background | Pure white (RGB 255, 255, 255) on the main image |
| Product framing | Product should fill 85% or more of the image frame |
Amazon can suppress or reject listings that don't meet its main image requirements, and undersized images lose the pinch-to-zoom feature that shoppers rely on to inspect a product before buying. With over 70% of Amazon traffic now coming from mobile, a square, high-resolution, pure-white-background image isn't just a suggestion — it's what determines whether your listing looks trustworthy next to competitors who already get this right.
Manually resizing to exactly 2000 × 2000px, squaring off the background to pure white, and re-exporting every SKU is the part that eats a seller's afternoon. If you'd rather skip that step, Snaply generates Amazon-ready product photos sized to 2000 × 2000px automatically, so every image you upload already matches Amazon's recommended spec.